The low price of wine in Italy was one observation I made while spending the winter holidays on the peninsula. This was most apparent at the local grocery stores. The price for a decent bottle of wine ranged from just Read more…
The wine industry is facing supply chain issues, rising prices and inflation, changing consumer expectations, and an unpredictable economy. Technology has addressed many of the challenges of wineries over the past several decades. The use of technology became even more Read more…
It was 2015 when the last report on the economic impact of the California wine industry was completed. A few months ago, the release of the National Economic Impact Study of the American Wine Industry provided us with a glimpse Read more…
How does a winery start using data to grow its business? How do you use data to increase wine sales? What are some practical steps for wineries to get started with data? These questions were addressed in a session at Read more…
It really should be called Spanish Tempranillo Day. Almost 90% of this popular black grape varietal is grown in Spain. Interestingly, this year was the first time Tempranillo took over the number one spot as the most planted grape in Read more…
Are you a California winery looking for local data to enhance your website, or provide context for your wine tour? Are you a wine writer or an industry professional and need information on a specific wine region? Websites of regional Read more…
How do wine consumers and tourists find information on local wineries? They often find the websites of regional wine associations. According to the Alcohol and Tobacco Tax and Trade Bureau (TTB), there are 147 established American Viticultural Areas (AVAs) in California. About half of Read more…
What is the contribution of the wine industry to California’s economy? How many jobs does it support in the Golden State? What are the associated wages? How much tourist activity does the industry generate? How much wine industry tax revenue Read more…
How many cases of wine are in a barrel? How many bottles of wine will an acre of grapes produce? These are some of the questions from consumers visiting tasting rooms, touring vineyards, or attending wine events. Consumers buying wine Read more…
Grenache grapes are described as the unsung hero of the wine world. As one of the oldest planted wine grapes in the world, Grenache has most often been used as a blending grape. Although it does quite well as its Read more…