“Boosting Profits with Technology: How to Connect the Dots” at WIN Expo

The wine industry is facing supply chain issues, rising prices and inflation, changing consumer expectations, and an unpredictable economy. Technology has addressed many of the challenges of wineries over the past several decades. The use of technology became even more critical during the pandemic when wineries were forced to shift Read more…

Mapping California Wineries: This is How Regional Associations Do It

How do wine consumers and tourists find information on local wineries? They often find the websites of regional wine associations. According to the Alcohol and Tobacco Tax and Trade Bureau (TTB), there are 147 established American Viticultural Areas (AVAs) in California. About half of these designated wine-grape growing regions are supported by regional winery Read more…